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Showing posts with label Lexus. Show all posts
Showing posts with label Lexus. Show all posts

Friday, June 3, 2011

Renault Wind Roadster and Lexus CT 200h Hybrid

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different.
First up is this one for the open-top Renault Wind. I’m a big fan of this car; I think it’s a funky and decidedly French take on the compact convertible. Still, there’s something disturbingly I Am Legend about this particular ad from the firm Publicis Conseil. The eerily vacant streets, the shuttered windows and the presence of a dog sitting on a street corner all at up to the expectation that Will Smith should be running through the scene pursued by monsters.
Next is the spot for the Lexus CT 200h hybrid hatch by firm Saatchi & Saatchi. A little boy sits in the back seat while his mother asks him the sounds various modes of transport make. It’s very cute, especially if you have children. You can check out both these ads right here and then leave a comment in the section below if you wish.
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Sunday, May 22, 2011

2011 Lexus LS Hybrid Cars review and specification with prices

2011 Lexus LS Hybrid Cars review and specification with prices
mercedes specification and review: http://masti-jokes.blogspot.com/2011/05/2011-mercedes-binz-car-features-and.html

2010 Lexus LS Hybrid2010 Lexus LS Hybrid2010 Lexus LS Hybrid2010 Lexus LS Hybrid2010 Lexus LS Hybrid2010 Lexus LS Hybrid2010 Lexus LS Hybrid

Saturday, May 21, 2011

Audi Challenges BMW, Mercedes and Lexus with new Ad Campaign


Audi of America has launched a new advertising campaign that will most likely generate a similar response from the competition in the premium segment. Under the tagline “Car Carrier”, the two Audi commercials feature a BMW owner that goes nuts when he sees a truck full of brand new automotive metal from Ingolstadt.

The driver gets out of his BMW 3-Series through the sunroof and jumps on the truck only to discover that the cars have already been claimed for by people like himself (i.e. desperate to get their hands on an Audi). Therefore, he has no choice but to settle for the passenger seat.
The voice in the ad explains the situation: “More people are leaving BMW, Mercedes and Lexus for Audi than ever before”.
Fact or marketing fiction (we incline towards with the latter), expect to see a reply in the form of a campaign from one of Audi’s rival brands in the very near future. But until then, scroll down to take a look at Audi’s TV spots.

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Lexus Loses Big In the U.S.A

It took eleven years for Lexus to earn the title of top dog of the U.S. luxury car market, and roughly the same amount of time for it to lose it. As a result of parent company Toyota’s accelerator pedal recall saga and the fifty percent drop in production capacity caused by the Tōhoku earthquake, old guard automakers BMW and Mercedes-Benz have left the Japanese upstart gasping for air in third place.

According to automotive forecaster IHS,Mercedes-Benz will most probably sell 254,100 cars and SUVs in the States topping BMW’s estimated deliveries of 250,400 units. Lexus is projected to drop to third place with 192,900 sales.
Eric Noble, President of automotive consulting firm The Car Lab, recently told Bloomberg news: “The house was on fire at Lexus before the earthquake hit. If the current situation wakes them up to that, then some good may come from it.”
Though it has sunk a lot of money into the LFA supercar and CT 200h hybrid batch, Lexus’ supposed mainstay models – the IS, GS and LS ranges of sedans – have all been stagnating. Its rivals meanwhile have been ramping up U.S. production, developing new or refreshing older models and sinking hundreds of millions in improving its stateside manufacturing facilities.
Bill Visnic, an analyst at Edmunds says: “Lexus is in a sort of lull in their product cadence. [The Lexus GS] is aging and doesn’t hold a candle to what BMW and Mercedes are doing.”
Though Lexus has long held a strategic position in the U.S. market, its sales outside North America have been lacking. As was the case with Volvo and safety, reliability is now pretty much a given and excellence in customer service has become integral to the vast majority of the world’s luxury automakers. With Lexus’ current woes, the result is, as you’d expect.
As Alexander Edwards, President of consumer research company Strategic Vision says: “For people who were sitting on the fence about Lexus, we saw them remove the brand from the shopping list.”
Take Audi for instance, a long-time market leader in both Europe and China. The brand’s recently revamped A6 model is doing well overseas, and the German automaker hopes it’ll have similar success stateside. Alexander Edwards again:
“The most interesting change hasn’t been with those three, but with Audi. Audi has seen very strong movement forward, capturing some aspirational [sic] interest among Gen-Y buyers, the younger consumer group that everyone wants to attract.”
The battle lines have been drawn, and three titans are ready to fight for the number one spot in 2012. Unfortunately, it looks as if Lexus will not be one of them.


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2011 Lexus GX 460 SUV

2011-lexus-GX-460-suv
2011 Lexus GX 460 SUV

2011-lexus-GX-460-suv
2011 Lexus GX 460 SUV

2011-lexus-GX-460-suv
2011 Lexus GX 460 SUV

2011 Lexus GX 460 Base Sport Utility Vehicle Performance Review
  • Engine: 4.6L Veight-cylinder DOHC with variable valve timing and four valves per cylinder
  • 2011 Lexus GX 460 Base SUV
  • Premium unleaded fuel
  • Fuel economy: EPA (08):, 15 MPG city, 20 MPG highway, 17 MPG combined and 391 mi. range
  • Multi-point fuel injection
  • 23.0gallon fuel tank 2011 Lexus GX 460 Base SUV
  • Power (SAE): 301 hp @ 5,500 rpm; 329 ft lb of torque @ 3,500 rpm

Monday, May 16, 2011

Monday, May 2, 2011

BMW 3-Series Still Top Dog despite Strong Competition


In the ingloriously named, “small premium car segment”, the BMW 3-Series is king. A good all-rounder with sporting pretensions and cred, a nice assortment of engine and equipment options, and perhaps most importantly, a variety of body styles including a coupe and station wagon derivative that have ensured its market supremacy.
All 3-Series models are doing their bit to keep sales high. According to a study released by R.L. Polk & Co., from 2008 through this past February, the 3-Series sedan covered around 60 percent of the model's retail registrations, with the coupe, convertible and station wagon versions accounting for the rest of the sales.

Wednesday, April 27, 2011

2011 Lexus Is250 Black Wheels Car Technical Specifications and wallpapers

2011 Lexus Is250 Black Wheels Car Technical Specifications and wallpapers
2011 Upcoming ford Cars wallpapers: http://masti-jokes.blogspot.com/2011/04/2011-ford-ka-sport-2009-cars.html

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Monday, April 25, 2011

2008 Lexus Ls 600h L previews

2008 Lexus Ls 600h L previews
Upcoming 2012 chrysler Car news: http://masti-jokes.blogspot.com/search/label/chrysler
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